It’s been 17 years since the birth of shamROCK and since lucky number 17 falls on a Saturday this year, shamROCK is destined to be the biggest Irish Celebration on the West Coast when over 20,000 Irish revelers hit the streets of the Gaslamp. The 17th Annual sham ROCK 2012, presented by Jameson and The Field, will take place on the most sacred party day of the year, St. Patrick’s Day, Saturday, March 17th, 2012 from 2:00 p.m. until Midnight. We are pulling out all the stops for this year’s Celebration as we re-create a 150-foot Irish Pub on the streets of the Gaslamp; turn the streets green with over 80,000 square feet of green Astroturf; and with a lighting extravaganza, transform the Gaslamp Quarter into an urban, super chic version of the rolling hills of Ireland!
shamROCK will have three ticket prices with advance prices starting at $35, increasing to $40 and $45 at the door. Don’t test your luck to rock out to the hottest Irish bands, top DJs and more - get your tickets now as shamROCK has sold out the last three years. All proceeds benefit the Gaslamp Quarter Historical Foundation.

For more information, please call 619.233.5008, visit

www.sandiegoshamrock.com

Food Vendor Application Form

Non-Food Vendor Application Form

The 8th Annual La Jolla Concours d’Elegance presented by the La Jolla Historical Society will be held on Sunday, April 1st, from 9:00 am to 3:00 pm. The 2012 Concours overlooks the beautiful La Jolla Cove in Scripps Park and features over 150 exquisite automobiles judged in 30 specialty car classes. Keith Martin returns as the emcee and will present awards recognizing winners in a variety of categories, including cars on the Saturday Motor Tour, Concours specialty classes and special awards such as the “Keith Martin Award”, “Director’s Choice” and more.
Additional events preceding the Sunday show include a book signing on Friday, March 30 as well as a guided motor tour of San Diego on Saturday, March 31.

Tickets to the Sunday Show are $35 in advance and $40 at the entrance. 

The car exhibitor registration fee is $100.

For more information visit www.LaJollaConcours.com, to obtain a registration form and buy tickets,
OR call McFarlane Promotions at  619-233-5008.

Proceeds benefit the La Jolla Historical Society, a non-profit 501(c)(3) organization that is dedicated to the discovery, collection and preservation of La Jolla's heritage. The Monarch School also benefits.

Exhibitor Application Form

Vendor Application Form

Spend the afternoon indulging your culinary cravings as you take part in the tastiest event of the season! This year’s 2nd Annual College Area Taste will be held on Sunday, April 15th, 2012 from 11:00 AM to 3:00 PM and will feature your old, new and soon-to-be favorite restaurants. Food connoisseurs will enjoy over 25 restaurants on one afternoon in the urban neighborhood of the College Area. Discover the College Area through this self-guided culinary adventure. Spend the afternoon strolling through the diverse College Area, with its charming storefronts, lively atmosphere and of course its wide array of tasty treats. Indulge your taste buds with flavorful bites from tantalizing appetizers to desirable desserts, hearty dishes to American classics. Come prepared to please your appetite and get your nosh on! With samples created from the area’s renowned chefs, you'll want to get your fill and even come back for more! Known for it's assortment of dining, the College Area is the newest up and coming destination for foodies everywhere. Tickets are just $25.00 in advance and $30.00 on the day of the event. Proceeds benefit the College Area Business District in an effort to give each member business the ability to fourish. Tickets are limited so purchase them soon to secure your ticket to this ultimate "taste." This year's College Area Taste promises to be every bite as good as last year-if not better!



For more information or to purchase tickets, visit CollegeAreaBID.com or call
619.233.5008.

Get ready to experience this year’s most tantalizing taste event as you explore the “Taste of Hillcrest” taking place on Saturday, April 21th, 2012 from NOON to 4:00 PM. Enjoy a self-guided stroll that will take you around to some of the top chefs in San Diego, who are preparing their best dishes especially for you! From scrumptious appetizers to delectable desserts, come prepared to please your appetite. With samples created from over 40 of the area’s prominent restaurants, you are sure to find a new takeout favorite or dining hotspot. Once you’ve had your fill of savory dishes, take a break from the action to stop into over a dozen of the neighborhood’s surrounding shops participating in the 2nd Annual Sidewalk Sale, offering participants a variety of exclusive discounts and promotions. Tickets to the “Taste of Hillcrest” are just $30.00 in advance and $35.00 day of the event and proceeds benefit the Hillcrest Association. For more information please call McFarlane Promotions, Inc. at 619-233-5008 or visit www.fabuloushillcrest.com

Participation Application Form

This will be a Fiesta times three as Old Town celebrates Cinco de Mayo falling on a Saturday by extending this annual party to a three-day extravaganza. Everyone is welcome to attend the largest Cinco de Mayo celebration north of the border, the 29th Annual Corona & Corona Light Fiesta Old Town Cinco de Mayo. This FREE Fiesta takes place on Friday, May 4th from 3:00 PM to 10:00 PM, Saturday May, 5th from 11:00 AM to 10:00 PM and Sunday, May 6th, 2012 from 11:00 AM to 5:00 PThis bash will get you feeling “HOT HOT HOT” as you dance to the traditional Mariachi music for lively Latin rock coming from the three stages of live entertainment, cool yourself off with a refreshing ice cold Corona or Corona Light in the Fiesta Cantina, enjoy the live Lucha Libre matches and even a soccer field will come to life in the center of San Diego Avenue.Tango your way over to the lively streets of El Mercado where you can make an array of purchases, Samba toward Lowrider Lane where you will be mystified by these gravity-defying hydraulic customs or let the kids loose in the Kid’s Area to engage in an array of interactive activities and learn about the history behind this beloved holiday. After so much excitement, appease your appetite by visiting over 20 delicious restaurants to enjoy zesty food and drink specials. There won’t be any time for siesta with so many specialty stores and museums to explore in Historic Old Town. Latin fever is spreading like wildfire and you won’t want to miss out on this opportunity to be surrounded by the history and culture of Mexico while taking part in the biggest Fiesta of the year!

For additional information call 619.291.4903 or visit www.fiestaoldtown.com.

Vendor Application

A premier food, wine, spirits, and beer tasting event presented by the Junior League of San Diego. Enjoy samples from more than 50 vendors while enjoying the scenery of the beautiful Ellen Browning Scripps Park at the La Jolla Cove. Proceeds benefit Junior League of San Diego programs and projects that serve the San Diego community.

Tickets are $85.00 for regular admission and $125.00 for VIP admission.

For more information please call 619.233.5008 or visit www.islanddivine.com

Restaurant Participation Form

Spirit Participation Form

The North Park Festival of the Arts has become a celebrated local tradition. On Sunday, May 20th over 35,000 friends and families will come together from 10:00 AM to 6:00 PM to explore the historic and energetic North Park neighborhood. People from all walks of life will take in the sights and sound of artisans from over 150 specialty booths, who will be showcasing amazing arts from every possible medium. Participants to this FREE interactive and educational festival will also be able to peruse the local merchants, creative crafters and hundreds of vendors. University Avenue & side streets between 30th and 32nd streets will be filled with the intoxicating aromas of international cuisines and the Craft Beer Block featuring a wide variety of rich and robust local and international brews with tickets just $25 in advance/$30 on the day of the event . While festival goers satisfy their visual and taste palates, the exciting sounds coming from one of the five live music stages with San Diego’s hottest live bands, World Music groups, beat-boxers and even exciting and colorful dance troupes will keep their hips shaking all day long!  There’s even a Kids Art Beat area where children can engage in numerous interactive arts activities. Proceeds for this day-long event will benefit the North Park Main Street, a non-profit organization committed to the revitalization of North Park’s Downtown and the historic heart of the community.  To learn more about North Park Main Street and the 14th Annual North Park Festival of the Arts visit http://northparkfestivalofarts.com/ call North Park Main Street at 619.294.2501.

Purchase tickets now for the Craft Beer Block to receive 8 tastes of beer or wine and 10 tastes from North Park restaurants.  Must be 21 or older

CityFest takes place in the heart of Hillcrest and is a huge celebration of community spirit through music, arts, crafts, and food and attracts 150,000+ attendees each year. CityFest 2012 will be on Sunday, August 12, 2012 from 12:00 PM – 8:00 PM 2012 marks the 28th year that Hillcrest will host the major street fair known as CityFest. With a rich history of community and spirit, Hillcrest has much to celebrate.  Games, activities, over 250 vendors, live headliner music, a beer garden and much more, CityFest is a celebration of spirit and play each year in San Diego, California. For more information please visit www.fabuloushillcrest.com or call 619.299.3330.

Spirits will be flowing and food will be abundant at the 9th Annual Chula Vista Rotary Wine & Food Festival on Saturday, August 25, 2012 from 6:00 PM to 9:00 PM at the enchanting Otay Ranch Town Center.  Pleasure your mouth with delicacies from over 20 of Chula Vista’s prominent restaurants pairing each succulent bite with your choice of spirits from local breweries, wineries, and tequilerias.  Tickets to this upscale event are just $50. 

For more information please visit WineTasteChulaVista.com or call 619.233.5008.

As you stroll the neighborhoods of Downtown, over 50 restaurants throughout the Gaslamp Quarter, Financial District and East Village will offer up samples of their house specialties. This is the perfect time to try that new dining hotspot you have been dreaming of sampling or even to stop by and visit an old favorite. Tickets to the event are only $30 in advance or $35 on the day of the event.

For more information or to purchase tickets please visit DowntownSanDiego.org

Take a bite out of San Diego as you eat your way through San Diego Restaurant Week! Over 160 participating restaurants will be offering three-course dinner prix-fixe menus for just $20, $30 or $40 per person. San Diego Restaurant Week will be extending this delicious dining extravaganza beyond dinner with its recent introduction of a new meal- the lunch program, which gives daytime diners the opportunity to feast on two-course lunch prix-fixed menus for just $10, $25, or $20 per person depending on the restaurant. With lunch as an option, foodies can now enjoy the vibrant and distinctive eateries of San Diego at any time of day. San Diego Restaurant Week is the best time to relax at the newest tapas bar one night, dine al fresco by the bay the next, and then end the week with an indulgent dessert at one of the city’s most remarkable five-star restaurants. No tickets or passes are necessary but reservations are recommended.

For more information, please visit SanDiegoRestaurantWeek.com.

Become inspired as you encounter a showcase of paintings, sculptures, ceramics, fashions, furniture and jewelry in historical Old Town. In addition to spectacular artwork from over 100 artists, you will expose your palates to an array of incredible flavors from over a dozen local restaurants or partake in a delicious sampling of the finest wines.  The Old Town Art Festival is FREE to the public.

For more information, please visit OldTownArtFestival.com.

Explore one of San Diego’s most artistic neighborhoods as it welcomes local dining enthusiasts to partake in one of the best assortments of cuisine experiences in the city.  This is an ideal opportunity to taste original culinary specialties along North Park’s aptly named “Restaurant Row,” as the area’s most exclusive, up & coming chefs will be offering highlights from their kitchens and the North Park boutiques and art galleries will be offering free samplings of a variety of locally-made microbrews and ales. Tickets to this appetizing event are $30 in advance and $35 at the door.  Participants in the beer portion of the event must be 21 or older.

For more information, please visit www.tastenorthpark.com or call (619)-233-5008

Come out to Borrego Springs and enjoy the morning parade though the town to see the dynamic skydivers and lively marching bands, floats, decorated golf carts, equestrian groups and more!  Afterwards take a stroll to peruse an array of artist and vendor booths, listen to the amazing live entertainment on the stage or quench your thirst in the beer garden.  Borrego Days Desert Festival is FREE to the public.

This year’s line-up is definitely not for the faint of heart as we transform over six blocks of the Gaslamp Quarter into three Mega Clubs including; the Dos Equis XX Fright Club, the Dead Prom Party and the Blood Club.  Spinning on the streets of the Gaslamp in these street clubs will be live performances from top DJs from Europe, Las Vegas, LA and San Diego!  Attendees will also have the chance to see sexy go-go girls, dance performance and to compete for the ultimate costume contest prize of $3,000 cold hard CASH!  The Gates of Hell entrance will be at 6th and Market and Monster Bash tickets are only $30 in advance and $35 on the day of the event.  This is a 21 and older event.

Dia de los Muertos, or “Day of the Dead,” is a Mexican cultural celebration that will transform the Old Mission San Luis Rey, “King of the Missions” into an all-day community event.  This includes mariachi bands, local ballet folklorico dancing groups, Aztec entertainers, elaborate alters and much more.  Dia de los Muertos is FREE to the public.

Climb aboard an old-fashioned hay ride, pan for gold, check out a Wild West shootout, saddle up on the pony rides and enjoy two stages of live entertainment.  Your kiddos will go plum crazy as you take a step back in time at the 12th Annual Fall Back Festival, a Children’s Historic Street Faire, in the heart of the Gaslamp Quarter.  The event proceeds will benefit the Gaslamp Quarter Historical Foundation, to assist in the continued effort to preserve the history of the Gaslamp Quarter and San Diego for years to come.  The Fall Back Festival is FREE to the public.

Experience the Urban Splash of graffiti and wine as the Gaslamp Quarter celebrates an exclusive international preview of George Duboeuf’s highly anticipated renowned Beaujolais Nouveau wine. The Gaslamp Quarter will get uncorked for the Beaujolais Nouveau Urban Splash with graffiti artists in motion creating their unique vision, the finest new wine, trendiest cuisine and special guest performers at five Gaslamp venues.  Your ticket includes a glass of Georges Duboeuf’s Beaujolais Nouveau and appetizers at each location, viewing of live graffiti art performance and beats by your favorite San Diego DJs. Don’t miss out on the special guest performance by Mix Master Mike of the Beastie Boys at the Ivy VIP After Party. Proceeds from the event support the Gaslamp Quarter Association. General admission tickets to this exclusive event are only $20 in advance and $25 at the door. The event is 21and up only. For more information please visit gaslamp.org/urban-splash.

Classic cocktail parties will have a new sparkle this season, when one of San Diego's most beloved neighborhoods serves up a spirited approach to the holiday season. Tasters and toasters alike will indulge in a self-guided walking tour of mouthwatering appetizers and festive beverages on Thursday, December 13, 2012 from 5:00 PM to 9:00 PM, at the Hillcrest Taste n' Tinis! Embark on a winter evening of wonderful cuisine from distinguished local chefs, offering an assortment of house specialties from hors d'oeuvres and entrees to delightfully sweet treats. Make your mouth feel merry with a variety of flavors, including spicy Spanish fare, fresh seafood, zesty Italian, classic American and many more delectable dishes. In the midst of the culinary merriment, find warmth indoors by visiting participating retail shops, where you can delight in holiday shopping at Hillcrest’s best boutiques and shops, all-the-while, sipping on exquisite cocktails. Peppermint martinis, creamy eggnog, Candy Cane Cosmopolitans, Scroogedrivers and other tantalizing tastes will be mixed under the mistletoe, since each participating boutique will have its own bartender creating cocktails right in the store. Enjoy the sampling, the shopping, and finding the perfect gift, and leave the rest to us - stop by the will-call booth for complimentary gift-wrapping, to finish your gift with some flare. Hillcrest Taste n' Tinis will be the social event of the season, so don't miss out! Tickets for this savory affaire are $20 in advance and $25 on the day of the event. Participants in the cocktail portion of this event must be 21 years or older and have a valid ID to enter. For more information and to purchase tickets, please visit www.fabuloushillcrest.com.



For more information and to purchase tickets, please visit FabulousHillcrest.com or call (619)-233-5008

San Diego Restaurant Week is excited to offer another week of discounted dining by having over 130 of our participating restaurants extend their menus for a second week, from Sunday, January 22nd through Friday, January 27th, 2012. This extension provides a great opportunity to dine at over 130 of San Diego’s most exceptional restaurants and experience the city’s finest culinary talents. Each location will be offering delectable three-course prix-fixe dinner menus for only $20, $30 or $40 per person, depending on the restaurant. In continuation of its successful introduction in September, San Diego Restaurant Week will be extending this delicious dining extravaganza beyond dinner by introducing a new meal into the mix - the new lunch program will give daytime diners the opportunity to feast on two-course prix-fixe lunch menus for just $10, $15 or $20 per person depending on the restaurant.  Participating locations are county-wide, from the beaches to downtown and North County to the South Bay. San Diego Restaurant Week Extension offers diners and gourmands the chance to discover new, fresh eateries and revisit old favorites. No tickets or special passes are required; cuisine lovers simply stop by any of the participating locations to dine, or may call ahead to secure reservations. Nothing could be easier! See why San Diego is now recognized as one of the nation’s most acclaimed culinary destinations!  Visit SanDiegoRestaurantWeek.com for more information and a complete list of participating restaurants.

For more information, please visit SanDiegoRestaurantWeek.com.

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